This year PAWS-Mumbai initiated a special award titled HELPING HAND AWARD which is been given to Journalists & Media House in recognition for creating awareness on sparrow conservation through their reporting
Shri. Premlal Raman receiving Helping Hand Award for Amchi Mumbai - Kairali TV
Amol Rane receiving Helping Hand Award for Mumbai Mitra & Vrutta Mitra
Ankita Menon from DNA Thane receiving Helping Hand Award
Dhanshri Kanase - Lungase receiving Helping Hand Award for Sachin Ankush Lungase - Lokmat
and others who received Helping Hand Award are
DNA Ya! Young Adults - Dainik Bhaskar
Mamta Bhatt - DD News
Anand Mishra - The Asian Age
Amit Srivastava - DNA Navi Mumbai
Sanghamitra Sengupta - HT Navi Mumbai
Sanjeevani Dhuri - Saamana
Murli Das - Kalakaumudi Daily
PAWS-MUMBAI / SPARROW FRIENDS / HELPING HAND AWARD is been powered by Apeejay Karmayuga – The Right every Wrong Generation- a campaign instituted by iCONGO to democratize heroism and Karmaveer Chakra- a medallion for voluntary action instituted in 2009 by iCONGO, in association with the UN.
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